Digital Marketing

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Digital Marketing is a profession where a person sets their product and helps it to reach to there audiences via social media platfroms through running campaigns or by organic outreach. In this pandemic, many of the companies were an effect as they were dependent on the offline business, but the businesses who were online had not much effect. Digital marketing is one of the most growing professions and also demanding professions around the world. It is estimated that the average earning of a digital marketer is 50-60k per/month.

We need to understand that digital marketing is a vast subject and is a very critical subject to understand as this profession requires more aptitude mind and also updated knowledge on on-going changes in marketing strategies.

Types of Digital Marketing:

  • SEM (Search Engine Marketing)
  • SEO (Search Engine Optimisation)
  • PPC (Pay-per-click)
  • SMM (Social Media Marketing)
  • Content Marketing
  • Email Marketing
  • Influencer / Affiliate Marketing
  • Viral Marketing
  • Radio Advertising
  • Television Advertising
  • Mobile Advertising
stairs, success, drawing

Careers in Digital Marketing:

  • 0-1 years of experience: Digital Marketing Analyst
  • 1-3 years of experience: Digital Marketing Specialist/Expert
  • 3-5 years of experience: Digital Marketing Team Lead/Asst Manager
  • 5 years of experience: Digital Marketing Manager
  • 8 years: Digital Marketing Strategist
  • 10 year and above: Chief Marketing Office

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